GREAT EASTERN

Questioned Since 1965

 

There was a time when people said Singapore wouldn’t make it. The rest, as they say, is history.

To celebrate Singapore’s 55th national day, we launched a film featuring news headlines over the past 55 years –– ones that reveal how far Singapore has come, and inspire our audience to live #lifeproof.

Role: Copywriter
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Creative Director: Joji Jacob
Associate Creative Directors: Michael Chin, Joseph Chan

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